Thats the name of a new collection from KITH NY. The setting is 1996 New York City, the prime of hip hop and street culture. This is the era I began shooting my first professional flix and I can afford to say that I played a vital part in documenting and helping hip hop at this time look better. It therefore makes sense that KITH NY reached out to me to shoot their lookbook and poster campaign for this set. The shoot features Mobb Deep, who even though I have worked with many of their peers, this was a first for us all. They had just come off a plane from Brazil, and we shared stories and fears of not being able to come back home because of all the Nectar and crazy glue that exists down there.
Here are a few shots from the day and that are featured in the KITH NYC NY NATIVES x lookbook and campaign.